Hendrick BMW and Hendrick BMW Northlake are the ONLY BMW Dealership to receive the center of Excellence award, BMW's most prestigious award, for 12 consecutive years
BMW of North America Announces Best Dealership Awards 32 BMW dealers honored as Centers of Excellence
Woodcliff Lake, NJ - February 26, 2016 BMW of North America, LLC is announcing its annual Center of Excellence honors. We are pleased to award these 32 dealers as 2016 Center of Excellence winners. As a result of each Center's excellent performance and outstanding service in 2015, BMW of North America has continued its success in the luxury automotive industry.
The dealers are measured against their peers on 11 Key Performance Indicators which include, Customer Orientation, Aftersales and Sales data. The data is then calculated to award the top 9% of the 340 BMW dealers based on their 2015 performance. Hendrick BMW of Charlotte, NC has earned this distinction for 2016 by demonstrating consistently superior performance, with a combination of sales leadership and customer satisfaction that placed them at the very top among BMW dealers.
"It is both a great achievement and honor to be chosen as a Center of Excellence and I heartily congratulate this year's winners on their accomplishment," said Ludwig Willisch, President and CEO, BMW of North America. "In our business, nothing is more important than customer loyalty and these centers have proven they know how to delight their customers and keep them coming back. I hope they will proudly display their COE recognition and then enjoy the rewards."
BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the 2 BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group's global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 and X4 Sports Activity Coupes. The BMW Group sales organization is represented in the U.S. through networks of 339 BMW passenger car and BMW Sports Activity Vehicle centers, 146 BMW motorcycle retailers, 122 MINI passenger car dealers, and 35 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group's sales headquarters for North America, is located in Woodcliff Lake, New Jersey.